No more cutesie prints please, thank you!

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Ava & Luc is an amazing London based company which was born in September 2010. The two mums, Janice and Vicki were simply fed up with “pastel blues, pale pinks,‘cutesie’ prints and highly impractical garment design (and so are we!).In their website they write: “if you’ve ever tried to get a round neck T shirt over a 12 month child’s head or had a toddler cry about a logo label irritating their neck when you’re out and about with no scissors with you, you’ll identify with the problems we faced!”

Soon they  came up with a collection that combines good quality and design and of course our radar spotted them.

Have a look:

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